The LVR Podcast™ Episode #44 – Generating Leads in the Early Days

In this episode of the LVR Podcast, hosts Ruan Burger and Marissa Schulze chat with Caleb Bax on how to generate leads as a broker in the early stages of your career.

In this episode of the LVR Podcast, hosts Ruan Burger and Marissa Schulze are joined by Caleb Bax, a rising star in the mortgage broking industry. Despite being relatively new to the field, Caleb has achieved remarkable success, and he shares his journey, challenges, and strategies that have helped him grow. If you’re a new broker looking to generate leads and grow your business from the ground up, this episode is for you.

Listen in as Caleb discusses his transition from working at K-Mart and studying finance to becoming a successful mortgage broker. Learn how he built strong relationships, leveraged social media, and the importance of mentorship in his early career. This episode is packed with actionable advice for brokers at any stage of their career.

Key points from the episode include:

• Caleb on the importance of forming strong client relationships and working closely with real estate agents to generate leads.
• Discover how Caleb uses social media, particularly reels, to engage with potential clients and grow his brand.
• Caleb shares how mentorship has played a crucial role in his success, providing guidance and support in the early stages of his career.
• Learn about the challenges Caleb faced as a sole operator and how he overcame them by implementing efficient processes and time management strategies.
• Caleb discusses various strategies for generating leads, including attending auctions and building a strong referral network from existing clients, friends, and family.

Key quotes from the episode include:

“Shoot your shot with them [potential clients] because you would be super surprised how many people don’t actually have a mortgage broker or anyone in their corner to help out.” – Caleb Bax

“If you want to have the best chance of attracting the right people to your business, then you do really need to have an employer value proposition.” – Marissa Schulze

“For you to be successful in this industry, you’ve got to give more than you get.”  – Ruan Burger

“[On Auctions] Give them a call and understand why they weren’t able to win it, what held them back, and seeing if you can get it in there as well.” – Caleb Bax

“Having that approach of honesty upfront and, you know, transparency with future employees definitely goes a long way.”  – Marissa Schulze

“Would you not go there [auction] when you know there’s four bidders but it’s only one who can buy the property? If I couldn’t talk to the one that bought the property, I’m going to be really interested to talk to the three that didn’t.” – Ruan Burger